About Automaly
Create. Automate. Thrive.
We believe technology should remove friction, not create it. Automaly helps growing businesses identify where AI and automation will save the most time and money - then we redesign processes, connect systems, and build solutions that deliver measurable ROI.
Our Story
What We Believe
Too many businesses are weighed down by manual processes, disconnected systems and expensive tech stacks that do not deliver measurable value.
Automation and AI are not about replacing people. They are about unlocking human potential - removing repetitive work, enabling better decisions, faster execution and sustainable growth.
We saw a pattern. Businesses investing heavily in technology, yet still struggling with manual administrative work, poor system integration, data silos, AI pilots with no clear ROI and rising operational costs.
We founded Automaly to change that. Not by selling subscriptions or pushing platforms - but by becoming a true partner who designs, builds and implements solutions that deliver measurable commercial impact.
60%
of roles have at least 30% of activities that can be automated - while less than 5% of jobs can be fully automated.
The opportunity is enormous
We saw automation done wrong
- Tools purchased without strategy
- AI layered onto broken processes
- Consultants advising but not delivering
- Pilots that never ship
The Team
Meet the People Behind Automaly
We are not a software company. We are a consulting and implementation partner. Our team combines deep technical expertise, commercial awareness and hands-on operational experience.
Tom
Founder & CEO
Over 15 years' experience across technology, innovation and cyber security. Tom leads Automaly with a clear focus: connecting systems to revenue and reducing operational friction through intelligent automation. With deep technical knowledge and a strong emphasis on Revenue Operations, he ensures technology directly supports growth, not complexity.
Rohit
CTO
An AI and systems integration specialist with over 10 years' experience in large organisations. Rohit combines deep expertise in AI, automation and data strategy with a practical, plain English approach - ensuring every solution is commercially sound, compliant and defensible. With a background in economics, he focuses relentlessly on ROI.
Natalie
Head of Customer Success
Over 10 years' experience in Customer Success and operational process improvement across B2B and B2C organisations. Natalie ensures clients do not just implement automation, but fully adopt it and realise measurable value. She works closely with leadership teams and operational staff to embed new processes and drive engagement.
Why Automaly
What Makes Us Different
Proven ROI
We calculate impact before implementation. Only ROI positive processes move forward.
Tailored Solutions
No templates. No generic workflows. Every automation strategy is bespoke to your business model and operational structure.
Certified Expertise
Certified Advanced Users in leading automation technologies including Make, Airtable and Pipedrive, with development expertise across Python, C# and SQL.
End-to-End Implementation
From audit to build to enablement, we deliver the full lifecycle. We do not advise and disappear. We build, test, launch and support.
Transparent, compliant and accountable. Governance is not optional - it is foundational.
How We Work
Our 5-Step Process Improvement Plan
AI Automation Readiness Assessment
We analyse your current processes and systems to identify high impact opportunities.
Identify Key Processes
We prioritise areas with measurable commercial upside for analysis.
Develop an Improved Process
We redesign workflows using AI and automation aligned to your business model.
Calculate the ROI
We quantify cost savings, time efficiency and revenue impact before build.
Build, Test, Enable & Launch
We implement, optimise and embed solutions into your organisation.
Only ROI positive initiatives move forward.
Client Testimonials
Trusted by Growing Businesses
We measure our success by the results our clients achieve.
"Automaly assisted us with our marketing automation programme. From the initial onboarding sessions through to ongoing support they have been first class throughout and I would highly recommend them."
Joe Struggles
CMO, Ethixbase
"Automaly have really understood our needs as a business and delivered quality advice, support, and software training at every step to help support our ambitious growth goals."
Thomas McKenzie
CEO, RankedRight Ltd
"As a result of Automaly's work we secured a 6-figure contract with a new customer. Their consultancy was first class, and the team consistently went the extra mile with service."
Denise Parmer
COO, Pattrn Data
Unlock Growth with AI & Automation
Our AI Readiness Assessment offers a clear view of where AI and automation can bring the most value to your business. We evaluate your processes, systems, and data to identify practical opportunities and create a detailed implementation roadmap.
Start with a clear strategy before committing to change.
No Risk Guarantee: If we can't identify at least 5 AI & Automation opportunities with positive ROI, our assessment fee is refunded.
Chat with Rohit, our CTO
Expose hidden growth opportunities
Clients save an average of 260+ hours annually - ROI realised within 90 days.
GDPR Compliant. NDA available on request.
Can't find a suitable time? Email us at hello@automaly.io